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MISSION STATEMENT
Our
mission is to manage the complete supply chain for the fruit
we sell, strictly adhering to pre-determined quality and operational
standards at all stages.
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To
achieve this we will:
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Operate
our supply chain through fully owned entities or in
partnership with independent suppliers of goods and
services.
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Benchmark
ourselves against internationally recognised ethical,
environmental and food safety standards.
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Be
fully committed to sell products which are grown using
a minimum of agro-chemicals, on farms which respect
the rights of the workers and which are fully traceable
through our supply chain.
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Our
company will continue to remain at the forefront of
the produce industry. Our commitment to quality, service
and meeting the growing and changing needs of our customers
will be paramount.
In
our effort to provide maximum value to both the retail
trade and consumer, Bonita North America
will continue to seek alternative products to carry the
Bonita brand. We will consistently seek to build sales
and profitability for both our customers and the company
through innovative services and quality products.
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